1. Information We Collect

When you visit our website, we may collect information including:

• Name
• Email address
• Phone number
• Billing address
• Shipping address
• Payment information
• Device and browser information
• IP address and location data
• Website activity and browsing behavior

This information may be collected when you place an order, contact customer support, subscribe to marketing communications, or interact with our website.

2. How We Use Your Information

We use collected information to:

• Process and fulfill orders
• Provide customer support
• Verify transactions and prevent fraud
• Improve website performance and user experience
• Send order updates and service communications
• Provide promotional offers and marketing communications (where permitted)
• Comply with legal obligations

3. Third-Party Services

AeroFocus works with trusted third-party providers to operate our business efficiently.

These services may include:

• Shopify (e-commerce platform)
• Shopify Payments and payment processors
• Google Analytics
• Meta (Facebook & Instagram advertising services)
• Email marketing platforms
• Shipping and logistics providers

These providers may process certain information only as necessary to perform their services.

4. Cookies & Tracking Technologies

We use cookies and similar technologies to improve functionality, analyze traffic, remember user preferences, and support advertising campaigns.

Cookies may be used to:

• Keep products in your shopping cart
• Remember account preferences
• Measure website performance
• Analyze visitor behavior
• Improve advertising relevance

You can control cookies through your browser settings.

5. Data Retention

We retain personal information only as long as necessary to provide services, comply with legal obligations, resolve disputes, and enforce agreements.

6. Your Privacy Rights

Depending on your location, you may have rights including:

• Access to personal information we hold
• Correction of inaccurate information
• Deletion of personal data
• Restriction of processing
• Data portability
• Withdrawal of marketing consent

To exercise any of these rights, please contact us using the details below.

7. GDPR & International Visitors

For visitors located in the European Economic Area (EEA), United Kingdom, and similar jurisdictions, personal information is processed in accordance with applicable privacy laws including the General Data Protection Regulation (GDPR).

8. California Privacy Rights

California residents may have additional rights under the California Consumer Privacy Act (CCPA), including the right to know, access, delete, and correct personal information.

9. Security

We implement commercially reasonable safeguards to protect personal information against unauthorized access, misuse, disclosure, or loss.

While no online system can be guaranteed 100% secure, we continuously work to maintain appropriate security measures.

10. Changes to This Policy

We may update this Privacy Policy periodically to reflect operational, legal, or regulatory changes. Updates will be posted on this page with a revised effective date.